Early check-in, travel retail and the digital revolution: how hotels are rethinking the concept of sales

The hospitality sector is undergoing a momentous transformation. The hotels of the future will no longer limit themselves to selling rooms, but will offer guests a more comprehensive experience, thanks to additional bookable services, advanced technology and innovative revenue management strategies.

According to the latest data, many establishments are already implementing new solutions to maximize revenue and improve the guest experience. Let's discover together the main trends that will define the future of hotel sales. 🚀🏨

1. Early check-in: an increasingly requested service

Early check-in is no longer a simple occasional benefit, but an extra service that guests are willing to pay for.

📌 Over 4,000 hotels have already introduced special rates for early check-in.

📌 40% of these establishments have seen an average increase of $1,500 per month thanks to this option.

📌 Offering the possibility of early access to the room improves the guest experience and increases revenue.

📢 Winning strategy: integrate early check-in into the direct booking system to incentivize sales. ⏳💼

2. Travel Retail: hotels become travel experiences

Hotels are evolving into true Travel Retailers, selling much more than just accommodation.

📌 Booking local experiences, excursions, spas and exclusive activities.

📌 Special offers on restaurants, bars and golf clubs directly from the hotel.

📌 Higher perceived value for guests, who can personalize their stay with tailor-made activities.

📢 Opportunities for hoteliers: creating experiential packages that increase the average guest spend. 🎟️🍽️

3. Digital revolution: choose your room from a 3D map

Technology is revolutionizing the way guests book their stay.

📌 Interactive 3D maps to select the exact location of the room.

📌 Total customization of the reservation, with options for view, floor and extra services.

📌 Option for hoteliers to apply different rates based on the location of the room.

📢 Benefits: greater transparency for customers and increased conversion on direct bookings. 🏨🖥️

4. Artificial Intelligence and revenue maximization

AI is becoming an essential resource for optimizing sales and improving the customer experience.

📌 Personalized upgrade suggestions based on the guest's travel history.

📌 Analysis of consumption patterns to offer the right service at the right time.

📌 Automated strategies to encourage direct bookings and reduce dependence on OTAs.

📢 The hotels of the future will be data-driven: machine learning will enable them to anticipate guests' needs and increase revenue per available room (RevPAR). 🤖📊

📩 Want to innovate your sales strategy? Contact me 🚀